Sky has launched a £1 million support scheme to provide SMEs across the UK with free TV advertising campaigns to support them during the current crisis.
The AdSmart SME support scheme has been called the ‘SME100’ and the £1 million fund will provide 100 businesses with TV advertising campaigns via AdSmart.
The scheme is open to SMEs that have been running for at least one year in the UK with up to 50 full-time employees. Businesses can nominate themselves or be put forward by their own customers.
Sky Media is encouraging people to highlight businesses in their local area that need support during this time, especially when TV consumption has significantly increased so there is a greater chance of exposure.
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